Bachelor of Business Administration
Sales and Marketing Management
Degree At A Glance
Total Credits:
120 credits
Time Frame:
Designed For:
40 months
Students who are interested in developing careers in either sales or marketing or those who currently hold positions in either area but need more specialized instruction on theory, techniques and effective management of each function to enhance and advance their careers. This degree will also assist sales managers and directors who want to learn how to coordinate both of the business functions and to leverage each to increase bottom-line performance.
