BC563: Enterprise Innovation & Technology

Credit Hours:
3
Estimated Hours Per Week:
15

Overview

This course focuses on using telecommunications technology in an innovative manner to improve communications competence in all types of formal and informal organizations. The concept of open innovation is used as the basis for developing pragmatic and viable innovation strategies. Students will investigate a wide range of topics including:

  • Innovation strategies
  • Open innovation and networks
  • Forecasting and the diffusion of innovations
  • Entrepreneurship and new ventures

The course project is a Communications Innovation Proposal: Convincing Stakeholders to Support an Innovative Communications Solution. Students will develop a presentation and a portfolio of supporting documents designed to “sell” an idea to decision makers in an organization.

Learning Outcomes

Upon successful completion of this course, students will be able to:

  • Identify innovative telecommunications solutions suitable for use in a specific organization.
  • Develop an implementation plan to introduce new telecommunications solutions successfully in a specific organization.
  • Present innovative communication service technologies to stakeholders in a convincing manner.
ENROLLMENT
To enroll in this course, please complete the online application.

Special Requirements

The required textbook for this course (Schoenig, Henrich M. (2005). Business management of telecommunications.) is also available in a web-based version at a significantly reduced cost (as an alternative to the print version you can obtain through the JIU bookstore). See SafariX Textbooks Online at http://www.safarix.com/0130983888 for details on the web-based version of this course. Please note that there is a time limit on using the online version of this text.

Required Texts
BC563 texts are available from the JIU/MBS bookstore